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Krapohl Ford & Lincoln

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About


Seventy years of family values key to Krapohl Ford & Lincoln’s customer focus

From its start in 1950 on Court Street in downtown Mount Pleasant, Krapohl Ford & Lincoln has prided itself on two core values:

  1. Customers and staff at the dealership should be treated like family; and
  2. A successful business should be involved in making Mount Pleasant and Isabella County a better place to live.

Now, more than 70 years later, Krapohl remains a locally owned Ford and Lincoln dealership — the only one remaining in the area. It continues to be tied to the time-tested values handed down from Harold and Bob Krapohl. Its customer loyalty spans generations, as does its ownership under Tom Krapohl and its staff, led by co-owner/general manager Mark Smith. The Krapohl sales staff does more than sell new and used vehicles — it works to ensure price, type of vehicle and financing are the right fit for each individual. The body shop tackles nearly any challenge, even working on RVs and putting protective spray liner on pontoon boats. The service department and Quick Lane Tire & Auto Center keep any make of vehicle running smoothly. The result is a customer base that sees Krapohl as a lifetime auto dealership.

“We tell every member of our team, ‘Just make sure the customer has a good experience. Make sure customers trust us,’ ” Tom Krapohl said.

As a community partner, Krapohl is active with organizations such as the local American Red Cross, the Humane Animal Treatment Society, Toys for Tots, the Discovery Museum and youth sports leagues. Krapohl hosts a calendar full of car washes on the dealership’s lot as school and sports fundraisers. And many residents look forward to the annual Krapohl Car Show each summer, which features music, food and classic vehicles.

Krapohl Ford



Meet Our Team

Tom Krapohl
Tom Krapohl
Owner
Mark Smith
Mark Smith
General Manager